Pedro Menezes Soares is a sales leader in the automotive sector and an expert in the digital transformation of the automotive market. At OLX Group, he is responsible for the Motors business development in Portugal, working with professional market players and supporting them in leveraging technology, data, and digital tools to improve business efficiency.
He has more than 15 years of experience in the automotive industry. Previously, he held roles including Business Analyst, Online Sales Manager, and Car Buying Director at Cox Automotive, as well as leading Kelley Blue Book Portugal. His experience across business, sales, and technology allows him to combine a broad market perspective with a practical understanding of the challenges facing dealers and professional automotive sellers today.
As an expert and speaker, he actively shares his insights on the future of the automotive market, the digitalization of sales, the use of data and artificial intelligence.