Sandra Szkwarek is Customer Experience & Marketing Director for Central and Eastern Europe (CEE) at MHC Mobility.
She has more than 10 years of experience in the automotive industry, specialising in customer experience, marketing and the development of mobility services. At MHC Mobility, she is responsible for the strategy and development of the experience provided to Fleet Managers and Drivers, initiatives aimed at improving service quality, as well as the strategy and implementation of marketing activities across the CEE region.
She focuses on designing processes and services that align customer needs with the organisation’s business objectives. She places particular emphasis on creating a consistent experience for Fleet Managers and Drivers, developing service standards and implementing solutions that increase efficiency and user satisfaction.
In her work, she combines strategic, operational and marketing perspectives, viewing customer experience as a key element in building competitive advantage and long-term business relationships.